The most popular search engines in France and around the world in 2025

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Les moteurs de recherche les plus populaires en France et dans le monde en 2025

Discover the ranking of the most used search engines in France and internationally in 2025, on mobile and computer, and explore the market shares of the main players.


Google: The undisputed leader of search engines in 2025

Not surprisingly, Google remains the dominant search engine in 2025, with a global market share of over 90 % across all devices. Whether on mobile or computer, Google is clearly ahead of its competitors, leaving little room for other players.

Global Search Engine Market Share in 2025

According to data from StatCounter, here is the overall search engine ranking:

  1. Google : 90,38 %
  2. Bing : 3,69 %
  3. YANDEX : 2,27 %
  4. Yahoo! : 1,29 %
  5. Baidu : 0,72 %

Google is outperforming its rivals, particularly on mobile, where its dominance has reached 94,25 %, compared to only 2.11 % for YANDEX, its closest competitor in this segment.

Most Used Desktop Search Engines in 2025

On the desktop, although Google maintains a considerable lead with 79.07 % market share, Bing manages to stand out by capturing almost 12 % of the market. Here is the ranking of desktop engines:

  1. Google: 79.07 %
  2. Bing: 11.94 %
  3. Yahoo!: 3.13 %
  4. YANDEX: 2.76 %
  5. DuckDuckGo: 0.91 %

Search engines in France in 2025: Google still in the lead

In France, the trend remains similar, with Google at 89.95 % market share all media combined. However, Bing occupies a more important place than internationally, particularly on computers, where it reaches 15,87 %.

Ranking of the most popular search engines in France

Here are the market shares of search engines in France in 2025:

All devices combined:

  1. Google : 89,95 %
  2. Bing : 5,12 %
  3. Yahoo! : 1,37 %
  4. Ecosia : 1,09 %
  5. YANDEX : 1,04 %

On mobile:

  1. Google: 94.27 %
  2. YANDEX: 2.32 %
  3. Ecosia: 1.25 %
  4. DuckDuckGo: 0.70 %
  5. Bing: 0.61 %

On computer:

  1. Google: 75.20 %
  2. Bing: 15.87 %
  3. Yahoo!: 3.52 %
  4. YANDEX: 1.76 %
  5. Qwant: 1.35 %

In France, Ecosia, an ecological search engine, is among the European leaders, although it remains far behind Google and Bing.


Why does Google still dominate?

The success of Google is based on several factors:

  • Its advanced algorithm, providing accurate search results.
  • The integration of its services (YouTube, Google Maps, etc.).
  • A mobile optimization unmatched.

Despite alternatives such as Bing, YANDEX Or Ecosia, no engine has yet managed to compete with the Google ecosystem.


Conclusion: Google remains unbeatable in 2025

In 2025, Google remains the dominant search engine, both in France than on a global scale. However, alternatives such as Bing, Ecosia, or even YANDEX show notable performances in certain specific markets or segments, particularly on desktop.

If you're curious to learn how search engines are evolving and what factors influence their adoption, regularly follow data published by tools like StatCounter.

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