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Discover the latest Instagram features: new profile card, screenshot control, Reels integrated into Threads…
Instagram continues to innovate with its frequent updates, and October is no exception. Reels continue to dominate with exciting new features. Let’s take a look at the latest improvements!
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1. Preventing screenshots of private messages
Meta announces a campaign against digital blackmail by blocking screenshots of ephemeral media sent privately. An alert now appears when the user tries to capture such an image. Thus, sensitive content is protected by blurring and a warning notification. This initiative aims to strengthen the security of users, especially young people, on Instagram.
2. Creating an Instagram profile card
For businesses using Instagram to promote themselves, a new profile card is now available. This card allows innovative sharing with a QR code, useful for sharing your profile through various channels, including websites. Users can add external links to promote other products or services.
3. Exploring carousels in the Reals
Now, carousels that contain music and engaging text will benefit from increased visibility in the Reels section, reaching a better audience. This is a strategy from Meta that hopes to maximize engagement on the platform.
4. Posting Reals on Threads
Meta continues the integration of its products by testing the direct publication of Instagram Reels on Threads, reinforcing the involvement of content creators towards this new application.
5. Social library for your shares
Instagram is testing a feature that will store all shared or liked Reels in a single library, making it easier to access content that has already been explored or appreciated.
Other innovations: Instagram is planning a new WhatsApp sticker to direct users to brand profiles, as well as a feature that will allow you to rank Reals by popularity on a given profile. In addition, a simple integration with Spotify will allow you to add your favorite songs discovered on Instagram to your playlist.
